Buy Local
...and keep your money in Milton!
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Sustainable Milton
"Shopping is the new politics"
The Economist, 12/7/06
Chain Store
When you buy from a national chain store, as much as 81% of your money goes Out Of Town to the corporation, where it goes for corporate staff salaries, trucking costs, trade shows, national advertising, taxes, insurance, attorneys, etc. Once you pay at their register, most of your money leaves Milton.
Source: Hawken, Paul, The Ecology of Commerce, Harpers, 1993, p.144-145.
Used with Permission.
Local Store
When you shop at a local store, most of your money stays local. Yes the store still has to pay federal taxes and buy wholesale product from outside vendors, but staff salaries are paid to local residents, rent is paid to local landlords, advertising dollars are paid to our local papers, and those payments become income to their employees who live here and who use it to buy other local goods and services. Thus your original purchase at a locally-owned store keeps your money circulating here.
National Chain vs. Locally Owned Store
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"Local First" campaigns are cropping up everywhere, because: "significantly more money recirculates" in the local economy. In Massachusetts, there are campaigns in Western Mass, the Pioneer Valley, the Merrimack Valley and the UMass Dartmouth area.
Read about Local Food here.
See a list of Milton Owned and Operated Businesses here.
A dollar spent in a locally owned store is worth 3X as much to the local economy as one spent in a chain store.
